Focus On The Positive

It’s time for that deep breath before the final holiday plunge. Remind yourself that this is what you’re in business for -- to make people’s lives just a little bit brighter, even during tough times. You, your staff and your store are ready. Don’t undermine all your efforts this season by letting adversity get the better of you.

Jewelers of America Director of Education David Peters offers these tips to stay positive and focused on what is important:

• Garbage in–garbage out. Likewise, good stuff in – good stuff out: Read positive books and articles, talk to positive people. Give yourself the right fuel to prepare for emotional, mental and physical challenges of a tough market.

Remember that your abilities and successes expand in concert with your capacity for believing.

Stay focused on meeting the needs of your customers: Isn’t that what this is all about?

Focus on the task at hand and don’t succumb to negative thoughts about the obstacles.

Take firm control of all the things you have power over; release control on the things you do not.