Make Good Business Resolutions in 2010

Personal resolutions can help individuals to get a disciplined, goal-oriented start to the New Year -- but what about resolutions for your business? Over at the National Jeweler Network, columnist Ellen Fruchtman shares her “Resolutions for Jewelers.”

Her top retail jewelry resolutions for the year are:

• Focus On Your Core Customer: While many businesses try to be all things to all people, Fruchtman says you should stay focused on a target audience.
• Don’t Change for Change's Sake: Smart change is fine, but don’t shift direction with every breeze that comes along. She notes how retail jewelers who change too often can make their business unrecognizable to customers.
• Be a Leader: With “way too many sheep” out there, Fruchtman says that businesses that forge their own path can stand out and succeed.

What are your top resolutions for store or brand in 2010?